What Made Austin (TX) Cool?

Posted by Bob Namar on

In the heart of Texas, Austin emerged as a vibrant haven of culture and creativity during the 1970s, 1980s, and 1990s, earning its reputation as a nexus for music and nightlife. This period saw the city transform into a mecca for musicians and artists, driven by a unique blend of southern charm and a rebellious spirit.

Auditorium Shores

The 1970s laid the foundation with the legendary Armadillo World Headquarters, an epicenter for a diverse range of music, from Willie Nelson's country tunes to the psychedelic rock of the 13th Floor Elevators.


As the 1980s unfolded, Austin's music scene diversified further. Clubs like Antone's, celebrated for its blues performances, and Club Foot, known for Punk Rock, became landmarks. The Continental Club, another iconic venue, hosted an array of genres, reinforcing the city's eclectic musical ethos.

Club Foot

The 1990s further cemented Austin's status with the emergence of SXSW, a festival that started in 1987 and rapidly grew into an international phenomenon. Throughout these decades, Austin's music scene was not just about the venues but also about the people – artists, fans, and entrepreneurs – who collectively fostered an environment where creativity was not just welcomed but celebrated.

Magnolia Cafe

At the same time, bars and eateries took on legendary importance as well. This era of Austin's history is remembered fondly, a testament to its enduring allure as a hub of American music and culture.

It is n that spirit that we dedicate our most popular section of our store: Austin Is Cool. It celebrates the Austin of the past so many have grown up with, and others have only heard stories about. But now everyone can revel in the past "coolness" of Austin with these vintage designs, perfect for holiday shopping for that Austin lover, that fan of vintage designs, or both. (Don't forget a gift for yourself!)